Strategic Marketing

Before a marketing campaign is designed, Braun Worldbid conducts a extremely thorough analysis of the asset(s) and demographics of the target market. This analysis takes into account where buyers come from, best sources to reach these buyers as well as optimal frequency to maximize conversions to sale. Once these findings are complete, they are matched with the price of the asset(s), the seller’s budget, and the seller’s ideal ranges to invest in creating exposure.

Braun Worldbid’s primary goal is to secure the highest purchase value for our client’s assets by developing highly effective marketing communications that engage potential buyers to take action. Our Worldbid Marketing Campaigns Include:

Native Advertising

Braun Worldbid works with our syndicated partners to provide cutting-edge Native Advertising, which provides placement of your asset on the world’s top websites. The result packs a powerful punch.

Behavioral Targeting

Behavioral Targeting is a digital marketing medium that isolates potential buyers through our proprietary buyer profile. Buyers are identified through online behavior, and your property is subsequently shown to potential buyers who exhibit the highest level of interest and/or buying potential.

Search Engine Marketing (SEM)

With billions of internet search queries each day, it’s imperative in a successful marketing campaign to achieve top placement on the most prominent search engines. Our powerful alliances with Google, Yahoo, and Bing allow ideal positioning of your asset on the internet, which equates to exponentially-increased visibility of your asset on our website.

Search Engine Optimization (SEO)

Your asset will undergo a rigorous Search Engine Optimization campaign that will ensure top organic placement on the first page of all major search engines. This campaign includes heavy-hitters such as Google, Bing and Yahoo, as well as international search engines like Baidu and Alibaba.

Syndication

Your asset will be syndicated and published to thousands of other national, regional and localized websites as part of a comprehensive web strategy that allows top placement, enhanced reach and increased frequency to your asset’s potential buyers.

Marketing to Network Partners

Braun Worldbid’s network partners include the Mike Ferry Organization, The Institute for Luxury Home Marketing, Sportstar Relocation, Premiere Estates Auction Company, Fortune 500 Companies, celebrities, athletes, wealth managers, and more. Your asset will be personally introduced to each and every one of our powerful network partners, providing unprecedented exposure to the most likely buyers and investors.

Radio

We’ll consider a mix of traditional radio that includes talk radio and AM/FM placements as well as digital radio, in cooperation with our partners at Sirius XM, Pandora, and more.

Television

Contrary to popular belief, traditional media is not extinct. Television ad campaigns can still play an integral role in a successful marketing campaign. Our secret sauce includes compelling creative of the highest quality in addition to placements that guarantee the highest reach and frequency through our media partners.

Public Relations

As part of our bespoke marketing campaigns, Braun Worldbid will launch a global blitz of public relations. Our award winning public relations team selects the most relevant and highly prized mediums to pitch and secure placements. We find that a successful public relations campaign is at the cornerstone of our marketing campaigns. Our public relations campaigns have reached as far as the UAE, Asia, Australia, and further.

Grassroots Marketing

Just as each asset is unique, each marketing campaign is unique. Sometimes, traditional marketing tactics are not sufficient; we’ll work creatively to compose a grassroots marketing campaign that can include dozens of unique and personalized options.